{"id":1614,"date":"2022-09-30T11:52:00","date_gmt":"2022-09-30T11:52:00","guid":{"rendered":"https:\/\/digitalnativealliance.com\/2022\/09\/30\/20-years-of-digitalnativealliance-a-look-back-at-our-anniversary-event\/"},"modified":"2026-10-01T16:53:02","modified_gmt":"2026-10-01T16:53:02","slug":"20-years-of-digitalnativealliance-a-look-back-at-our-anniversary-event","status":"publish","type":"post","link":"https:\/\/digitalnativealliance.com\/en\/2022\/09\/30\/20-years-of-digitalnativealliance-a-look-back-at-our-anniversary-event\/","title":{"rendered":"20 Years of DigitalNativeAlliance: A Look Back at Our Anniversary Event"},"content":{"rendered":"<style 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(min-width:1025px){.nectar-blocks-text.text-animation--desktop.pre-animated{opacity:0!important}.nectar-blocks-text.text-animation--desktop.has-text-highlight-animation .nectar-blocks-text__highlight svg path{opacity:0;stroke-dashoffset:1}}@media only screen and (max-width:1024px)and (min-width:768px){.nectar-blocks-text.text-animation--tablet.pre-animated{opacity:0!important}.nectar-blocks-text.text-animation--tablet.has-text-highlight-animation .nectar-blocks-text__highlight svg path{opacity:0;stroke-dashoffset:1}}@media only screen and (max-width:767px){.nectar-blocks-text.text-animation--mobile.pre-animated{opacity:0!important}.nectar-blocks-text.text-animation--mobile.has-text-highlight-animation .nectar-blocks-text__highlight svg path{opacity:0;stroke-dashoffset:1}}@media(prefers-reduced-motion:reduce){.nectar-blocks-text{transition:none}.nectar-blocks-text.pre-animated{opacity:1!important}}\n<\/style>\n<p id=\"block-Kmri3WIQIC\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\">A brief look at the history of the DigitalNativeAlliance\u2014DNA for short:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In 2002, Stephan Sigloch and Timo Weltner laid the foundation for the group by founding the e-commerce agency <a href=\"https:\/\/www.netformic.com\/\">NETFORMIC<\/a><\/li>\n\n\n\n<li>2014 marked the next major step: the spin-off of the Digital Marketing division into a separate sister agency, <a href=\"https:\/\/www.klickpiloten.de\/\">KlickPiloten<\/a>, to enable even more focused growth in this important area<\/li>\n\n\n\n<li>2017: The international expansion: <a href=\"https:\/\/www.coda.tech\/\">CODA.TECH<\/a> was founded to address the shortage of skilled software and tech professionals, initially in Pristina, Kosovo, and now in more than 5 countries.<\/li>\n\n\n\n<li>The next expansion of our service portfolio in 2019: With the founding of <a href=\"https:\/\/www.orcaya.com\/\">ORCAYA<\/a>, we can now also provide targeted support to medium-sized companies in developing their own software products and to corporate software startups.<\/li>\n\n\n\n<li>In 2020, with the onset of the COVID-19 pandemic, we integrated our newest venture, <a href=\"https:\/\/www.ecommercely.de\/\">eCommercely<\/a>, into our DNA. With a focus on smaller customers, we help them quickly get started in e-commerce using Shopify.<\/li>\n<\/ul>\n\n\n\n<p id=\"block-g9lIQxZsp9\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\">Today, DigitalNativeAlliance has offices in 7 locations and, with a large number of remote colleagues, operates in 10 countries, employing over 150 people. So, colleagues from near and far\u2014from Hamburg, Berlin, M\u00fcnster, Pristina, Tirana, and beyond\u2014came to our anniversary event at Citizen Long in Stuttgart. Our customers and technology partners were also essential to this event, as they have all contributed to our success through their long-standing commitment. Together with colleagues from Shopware, Shopify, Actindo, and other partners, we\u2019ve had the pleasure of celebrating many wonderful shared successes over the past 20 years.<\/p>\n\n\n\n<p id=\"block-O3fPMK0Oi4\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\">In addition to many great conversations, delicious food, and a legendary party, a charity raffle was held. We raised just over 7,000 \u20ac for the civilian aid organization <a href=\"https:\/\/www.stelp.eu\/\">STELP e.V.<\/a> for its \u201cAid for Ukraine\u201d project. All participants in the fundraiser were entered into a raffle. <\/p>\n\n\n\n<p id=\"block-JkE5V81D7C\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\">To that end, some of our customers\u2014including Euronics Deutschland eG member EURONICS Els\u00e4sser, Reformhaus eG, Franckh-Kosmos Verlags-GmbH &amp; Co. KG, VfB Stuttgart, and TVB 1898 Handball\u2014provided great prizes. We are very grateful to our wonderful, long-standing customers for their support\u2014and also to our partner, Actindo AG, for contributing an additional 1,000 \u20ac.<\/p>\n\n\n\n<p id=\"block-580cbfb30d\" class=\"wp-block-nectar-blocks-text nectar-blocks-text nectar-font-body\">Together with the event agency M\u00fcller Live-Kommunikation GmbH, we threw a fantastic celebration for a thoroughly successful anniversary event. We look forward to the future\u2014to exciting years in which we intend to continue our success story with great motivation and our vision: \u201cWe believe that tomorrow, digital DNA will determine the survival of the fittest.\u201d<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>On May 20, 2022, the big day finally arrived\u2014we celebrated our 20th anniversary in high spirits with our subsidiaries, employees, customers, and technology partners. 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